![]() Like Biesenbach’s approach? Check out his other book, 11 Deadly Presentation Sins: A Path to Redemption for Public Speakers, PowerPoint Users and Anyone Who Has to Get Up and Talk in Front of an Audience, for 100 tips on saving yourself from PowerPoint hell. It also contains examples of how to use a narrative approach in various situations like company meetings, job interviews, and presentations. This practical how-to explains why stories work, offers a simple three-part template for crafting a narrative, and includes tips on refining stories and delivering them effectively. Effective storytelling, however, often can take practice. Why you should read it: Humans are emotional beings, and narratives appeal to that, enabling them to receive and digest information more easily. You’ll learn about the essential ingredients that go into any good story and how to avoid common storytelling pitfalls.” “Unleash the Power of Storytelling” offers step-by-step instructions for finding, shaping and telling powerful stories. This book cuts through the hype to clarify and demystify the storytelling process. When you focus on the goal of telling the story, you can leave out all the fluff and extra details that distract from the main point.īecoming a masterful storyteller takes practice, but by being willing to open up and share your experiences, you can build strong connections and become a great communicator, no matter the stage.Book description (via Amazon): “The market is flooded with a dizzying array of books, experts, and resources on business storytelling. Think of the main point of the story and what you are trying to get across. You may have a great story to tell, but it loses all of its power if you ramble and add too many details. If you’re not comfortable sharing your own stories, start small with lighter anecdotes until you can work up to a longer personal story to get your point across. No one can tell your story as effectively as you. The best stories you can tell are your own because you’ve lived them. People remember real stories much more than hypothetical or fictional stories. People don’t want to hear about how amazing you are-they want to hear real, honest stories that make you relatable. Taking the step with a vulnerable or honest story invites people to share their own stories and build real connections. When you can be vulnerable and admit your struggles, you’re much more likely to connect with people on a human level. ![]() ![]() Numbers are typically rooted in people, so tie the statistics to emotions and people instead of just numbers. Everyone can look at numbers and come to a different conclusion, but telling the stories behind the numbers keeps everyone on the same page and shows their impact. Look beyond just the numbers themselves to where they came from and what they mean.
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